New Product Prototype
/diagnostic
A lab for testing what a parent-facing capacity diagnostic should feel like before we commit to a single product direction.
The working recommendation is to start with an observation-based field report for parents of 7-11 year olds, then pressure-test whether archetypes or situation-first flows create more pull without increasing the labeling risk.
Prototype Lab
Compare three ways this diagnostic could work
Same strategic goal, different product bets. Use the toggle below to compare how the landing, framing, and results shift depending on which direction we favor.
Landing concept
Map the current shape of your child without turning them into a type.
This version is optimized for trust. It frames the result as a field report: what you are seeing, what might be developing, and what to try next.
What to listen for in testing
The strongest version of this concept treats the result as a snapshot: what is showing up now, where the interesting edges are, and what to try next.
Watch for the moment a parent either leans in or pulls back. That is usually where the framing is either clarifying their child or flattening them.
The strongest direction should make the parent want to say two things at once: “that feels true” and “I know what to try next.”
Prototype intake
Guided reflection
When something gets difficult, what do you usually see?
Think about schoolwork, projects, games, or new skills.
When there is room to explore, what does your child tend to do?
For example: art, stories, free play, building, side projects.
How does your child handle everyday choices?
Think about decisions around activities, routines, or conflicts.
What role does your child tend to play with other people?
Think siblings, classmates, teammates, or close friends.
What happens when the rules change or the context shifts?
New tools, new groupings, changed plans, unfamiliar environments.
How often does your child show a sense of what matters to them?
This might sound like values, causes, strong interests, or a wish to help.
Result preview
Capacity Field Report
Your child appears to be showing the strongest signals around agency, purpose, and persistence right now.
Strongest signals
Growth edges
Try this next
The Choice Protocol
Offer two strong options instead of a vague open question. The goal is ownership without overwhelm.
What Matters Here?
Ask what felt meaningful, unfair, or worth helping with this week. Purpose often appears first as a recurring pull.
Name the Hard Part
Pause and identify the exact point of difficulty. Shrinking the problem usually increases re-entry.
Current read
Best strategic wedge
Diagnostic still looks strongest because it personalizes everything else on the site.
Biggest risk
Turning a useful field report into a child-labeling quiz that feels more clever than helpful.
What to learn next
Which framing parents trust most, and which result page creates the strongest desire to try a recommendation.